Untranslatable Words Cards

We’re hugely dependent on language to express how we really feel, and yet words often feel curiously vague or frustratingly inaccurate

There are lots of moods, needs and feelings that our own language has not yet properly pinned down. The perfect word - even if it comes from abroad - helps us explain ourselves to other people, and its existence quietly reassures us (and everyone else) that a state of mind is not really rare, just rarely spoken of.

This set of cards define some of our favourite words from the world’s languages and married them up with complementary images to create cards that bring some of our most important feelings into focus. We’ve created them to prompt greater reflection about the nature of language and the emotions